What needs to be done for the construction of the enterprise's foreign trade website

With the growth of foreign trade exports and the continuous exploration of promotion channels, many foreign trade companies have begun to build their own websites. In terms of website construction and promotion, many companies do not realize that they can create their own brand image through online marketing, and do not pay attention to the brand. So, how should we build a foreign trade website?

1. Choose the right domain name and web server space

Whether it is considering actual sales or search engine inclusion, it is recommended to give priority to the .Com domain name. The domain name must be remembered. It is better if you bring keywords or brands; the registration time is preferably longer.

For foreign trade websites, the choice of space must be oriented to the target customer area, rather than domestic space. Visitors open faster and search engines can more easily obtain pages.

2. Page Design

Remember that the most important thing about a website is to show it to customers, so it should be more about customer preferences than some of the sites you usually see.

3. Program development

Common functions should be implemented and query functions must be available. Usually, when visitors are interested in products or services, they will go through the website's query tools. Of course, other user-friendly functions should also be considered.

4. Strictly meet the requirements of SEO optimization standards and produce high-quality websites

Only websites that meet SEO standards are more likely to be liked by search engines and further included; if the website does not get good traffic in search engines, it will lose more than 87%.

5. Targeted website GOOGLE or some overseas well-known search engine SEO optimization

Through SEO, it can get better ranking in search engines, which is much better than ordinary website creation. On the one hand, a large number of relevant keywords can directly reflect the ranking in search engines. On the other hand, with keywords Compared with advertising, the cost performance is also 4-6 times.