Baidu promotion how to do the effect can be good
Baidu promotion can be roughly divided into two types:
1. Baidu bidding promotion
Baidu promotion is an online promotion method based on Baidu's superior resources - 600 million netizens resources + 600,000 alliance websites + more than 70% of the search market share, helping companies improve sales and brand awareness, it is a small amount of investment to obtain network marketing An efficient return on investment. This way of promotion is to directly cooperate with Baidu, put your advertisement on Baidu's advertising space, and achieve the effect of product marketing enterprise publicity. The effect is immediate, and the number of keywords is unlimited. This promotion method is suitable for all walks of life. If the industry enters the peak season, this promotion method is an indispensable promotion channel.
Second, Baidu search engine optimization promotion (also known as website SEO)
This promotion method is to use Baidu's own algorithm rules. The code of the website is more suitable for the crawling of Baidu spiders, and then strives for more points for the ranking of the website. This kind of promotion method needs to find a good technical SEOER. Due to the relatively long period of promotion method, it takes 1-3 months to rank from Baidu, so enterprises should consider promotion, preferably 2-3 months before the peak season of their own industry. At the beginning, a special reminder is to find an excellent technical SEOER, don't waste your business opportunities, time and money, this is not worth the loss. If you spend money, more importantly, you miss out on too many business opportunities. The cost of this promotion method is charged annually according to the keyword. How much does a keyword cost a year? The specific cost should be determined according to the keyword index to be promoted. The higher the index, the more difficult it is to optimize the word. The cost is relatively expensive. Words with low indices are easy to do, but relatively cheap.