How to use Taobao free traffic support? What are the new store traffic support rules?

There are quite a lot of merchants opening stores on the Taobao platform. Like some newly opened Taobao stores, there may be traffic support in the early stage. If you can get Taobao free traffic support, there are still many benefits. How to use Taobao free traffic support? ?

How to use Taobao free traffic support?

First, the new product label should be consistent with the store's hot sales

Every Taobao store has a hot item, and the hot item is generally the key channel for sales, and the Taobao store label is also inseparable from the influence of the hot item. In the current Internet era, the new product label is very important. If the label does not match the hot sales of the store, it is difficult to obtain the weighting of search traffic support.

Second, increase the number of collections and purchases

If there are more collections and additional purchases, the buyer's interest in the product will increase, and the hesitation will decrease. The Taobao search system will think that your product is very attractive and has a greater possibility of conversion, so that it will be affirmed by the search engine. There will be more free traffic support!

Third, continue to improve Taobao DSR score

Similarly, with a cycle of 7 days, the DSR score increases every day, and the score of the entire store also increases accordingly. The higher the weighted cumulative score of the store, the more search support opportunities for new products.

Fourth, try to improve the level of Taobao stores one week before the launch

Merchants can increase the level of stores by increasing their investment in through trains, preferably a little bit more every day. Under the condition that the conversion rate is relatively stable, there is production and order conversion, so that the level of the store will continue to improve.

Fifth, the main picture, detail page and title keywords echo

The click-through rate of Taobao’s main image is very important. The support that Taobao’s search engine gives you is to show it. The click-through rate of the main image is very important. If the conversion rate has remained stable and has an upward trend during the new release period, then you will get support opportunities. Also bigger.

What are the new store traffic support rules?

1. Taobao's new store traffic support is only for our newly opened stores. Generally, it lasts for 3 months from the registration of the store. Taobao will have a certain amount of traffic support for the store. It should be noted here that it starts from the successful registration of the store. After the registration is successful, no matter whether you operate it or not, you are still in the support period. If it is an old store that is newly opened, there will be no traffic support.

2. For new products released, as long as the main image and detail page are unique, it is very easy to mark the new product, and the store will get more display opportunities.

Let me give you an example. For example, we are a Taobao store that has just opened. To exaggerate, our original keyword ranking is 500. After the Taobao system gives us support, our keyword ranking may reach 100. This It's what we call support. However, the system will not give you free support. If you have support and no output, your traffic support will become less and less, so that you will not feel that you have traffic support at all.

According to the understanding, not all stores can get three-month traffic support, and some stores have low data, and Taobao support may not give traffic for a few days.

Therefore, from the beginning, we must work hard to do a good job of the various data of the store.