SEO optimization is very important to improve website ranking
If a website wants to grow in the long term, the first thing to pay attention to is rankings. SEO optimization can improve the ranking of your website, so SEO optimization is very important. But SEO optimization is not done overnight and involves very complex content. The process of realizing website optimization mainly includes three steps:
1. Internal website optimization is very important to improve website ranking
Optimize META tags: content title. Both keywords and content snippets are targets for tag optimization.
The link optimization inside the website has a great impact on the click of the website. Related links and anchor text links should be optimized to meet the needs of website users.
Website content optimization is very important, content is king. If a website's content is rough, not creative enough, not engaging enough, no matter how perfect the other optimizations are, the website will not succeed.
Improve code compression, mainly to maintain the uniqueness of the website homepage and the link between the inner page of the website and the homepage.
External optimization is relatively simple, and the focus is on optimizing the external links of the website to ensure accurate classification and positioning of the website; at the same time, we should ensure that the website links are diversified and connected with high-quality relevant networks to maintain keyword rankings. In addition, we should constantly update and maintain external links to ensure a stable ranking of the website.
2. SEO optimization When linking optimization, its work is very heavy, which is divided into four aspects:
- Optimize the network structure.
The first step is to build a site map to maintain the integrity of the site and the relative independence of each part, so that users can easily access page information.
- Optimize search engines.
The main purpose is to improve the crawling method of search engines, and to avoid spider traps by optimizing the links of website pages, optimizing the distribution weights and paths within them.
- Optimize the link structure.
In fact, establishing a reasonable web page structure is actually a logical optimization process of a website.
- Select a keyword.
Optimization in this regard is the basis for ensuring the stable improvement of website rankings, ensuring the accuracy, novelty and stability of keywords, and can better promote the continuous improvement of website rankings.