What are the differences between different search engines in SEO?

Anyone who does website SEO knows that the purpose of website optimization is to make a website have a good ranking in search engines, attract users, generate a lot of traffic, and thus generate conversion rates.

There are many search engines on the Internet, among these different search engines, what is the difference between doing SEO optimization? Let's take a look together!

1. The new website ranks differently

Different search engines have different attitudes towards new websites. Some search engines are not very friendly to the new website, which will make the new website enter the sandbox period, so the new website will not rank, such as Baidu, and some search engines' attitude towards the new website is no different from the old website. Sites will have a good ranking as long as they are kept up to date, like Google, so if you want to get a good ranking on a new site, you need a good foundation for your site.

2. Content collection

The Baidu search engine loves high-quality original content. As long as the article is of high quality, it is easy to be included by Baidu, giving the website a good ranking and traffic. While it's easy for Google to include new sites and pages, it's hard to get good rankings. Some other search engines are also widely indexed, but their timeliness is relatively low. Regardless of the search engine, if you want to rank well, you have to pay attention to content quality.

3. Home Advantage

The biggest advantage of the homepage is Baidu, other search engines treat all pages equally. Therefore, both the homepage and internal pages of the website need to be carefully optimized to have more chances of showing up in search engines.

4. The degree of emphasis on external connections

Google is the one that attaches the greatest importance to external connections, and other search engines almost rely on external companies. Although different search engines have different concerns about external links, one thing is the same, that is, the quality of external links, the higher the quality, the more helpful the website is.

In short, although different search engines focus on different optimizations, as long as you follow the principles of SEO and do basic optimization, your website can have a good ranking.